The First Layer project began back in 2015 to showcase the talent Vans Snow has across Europe. <br /><br />This year we invited the team across the globe to make them focus on one specific region…the land of the Rising Sun.<br /> <br />Each year, snowboarders are constantly searching for the best snow, and venturing to Japan seemed like the perfect choice. The plane was loaded with a unique squad of Vans European riders, mixing eclectic riding styles and approaches, heading on a journey through deep powder and endless urban riding opportunities. Riders Nils Arvidsson, Valérian Ducourtil, Markus Keller and DBK went on a crazy powder mission to the northern island of Hokkaido. Meanwhile, a crew consisting of Sami Luhtanen, Will Smith, Cees Wille and Benny Urban explored the main island and looked to discover what the exciting street spots had to offer. Street & powder is what it’s all about.<br /> <br />The man responsible behind the lens once more is Pirmin Juffinger, whilst Tim Schiphorst from the European video production group “Postland Theory” covered the urban side. On top of that rad lineup, we were really stoked to extend our collaboration with French photographer Matt Georges. The result with Matt is a limited edition photo-book & newspaper.<br /><br />Music credits:<br />Rock and Stone - "Ripping” <br />John Maus - “Keep Pushing On"<br />Shadows from the Underground - "Key"<br />Ride the blinds - "Whiskey In church"<br /><br />SUBSCRIBE: http://bit.ly/1aIFFTY<br /><br />About Vans Snow:<br />Videos from the Vans Snow Team.<br /><br />Snow Team Members: <br />Pat Moore, Mark Landvik, Hana Beaman, Jamie Lynn, Arthur Longo, Cheryl Maas, Markus Keller, Wolle Nyvelt, Phil Jacques, Darrell Mathes, Jake Kuzyk, Zac Marben, Dan Liedahl, Dillon Ojo, Mike Ravelson, Blake Paul, Mary Rand, Bryan Iguchi, Cole Navin, Sam Taxwood<br /><br />Discover more Vans Snow Content: http://bit.ly/2c0Oteb <br />Connect with Vans Snow: http://bit.ly/2cukCiJ <br />Tumblr: http://bit.ly/112SARj <br />Instagram: http://bit.ly/2cukAY6 <br />Twitter: http://bit.ly/2bSaEsP <br /><br />Connect with VANS: http://bit.ly/1uPubcu<br />Facebook: http://bit.ly/29CDdc4<br />Twitter: http://bit.ly/29AT0Gz<br />Instagram: http://bit.ly/29wXHB5<br />Snapchat: http://bit.ly/29tPZpI<br />Pinterest: http://bit.ly/29tf1Gs<br />Tumblr: http://bit.ly/1Rjvlt7<br />Vine: http://bit.ly/29HDMRB<br />Google+: http://bit.ly/29ASVTm<br /><br />About Vans:<br />Vans®, a VF Corporation (NYSE: VFC) brand, is the original action sports footwear, apparel and accessories brand. Vans authentic collections are sold globally in more than 75 countries through a network of subsidiaries, distributors and international offices. Vans also owns and operates more than 450 retail locations around the world. The Vans brand promotes the action sports lifestyle, youth culture and creative self-expression through the support of athletes, musicians and artists and through progressive events and platforms such as the Vans Triple Crown of Surfing®, the Vans U.S. Open of Surfing, Vans Pool Party, Vans Custom Culture, Vans Warped Tour®, and Vans’ cultural hub and international music venue, the House of Vans.<br /><br />Vans Top Athletes: <br />Anthony Van Engelen, Geoff Rowley, Kyle Walker, Chima Ferguson, Gilbert Crockett, Tony Trujillo, Joel Tudor, Leila Hurst, Nathan Fletcher, Dane Gudauskas, Tanner Gudauskas, Patrick Gudauskas, Dakota Roche, Scotty Cranmer<br /><br />First Layer Japan: A Short Film | Snow | VANS<br />https://www.youtube.com/user/VansShoes66